While it is true that terrific success can be achieved with an online business, it is also true that it takes longer and demands more work than most expect. One lesson that most aspiring internet business person will learn quickly is that finding success with an online business requires an honest approach to empower the right set of tools, skill sets, and strategies.
We have spent years learning from our experiences of of doing business through the Internet, while at the same time developing a deeper understanding of the complexity involved in establishing and maintaining a successful online business.
Our experience in developing strategies and consulting with clients to achieve their online business goals, has provided us with solid insight into the different elements of non-profits, e-commerce, online marketing, search engine placement, social media, and website development.
Online Business Strategy Building Services
Overview
the Gaboink! network provides customized internet business strategy consulting that focuses on achieving the delivery of targeted goals. Our services begin with a free overview process, in which we use to get to know a new client and evaluate the existing online presence if applicable. At this time, we discuss the specific company or project goals that are to be achieved, and develop initial recommendations for enhancing or complementing a client’s existing internet strategies.
Empower your next idea …
We love talking to entrepreneurs about how their businesses got started and the challenges they encountered; we get a ton of inspiration by talking to them. One thing you might often hear an entrepreneur say is that had they known ahead of time how difficult something was going to be, they never would have started it. Naiveté, it turns out, is an asset.
Have you ever had an idea and shared it with someone who is a subject matter expert in that particular field? Likely they dismisses it, stating how difficult or complex it would be. They’ll give you a host of reasons as to why the consumer won’t buy it, or why it can’t be built, or if it can be built and the consumer would buy it, why marketing it would be so hard that no one would find out about it anyway.
The problem is, they’re burdened with the knowledge of all the difficulties that inevitably lie ahead. In their minds, the challenges dwarf any possible benefit. They don’t understand the dream because they’re too hung up on the effort that would be involved. Their knowledge is a liability.
This isn’t to say that expertise is bad. Becoming an expert, and working with experts, is probably inevitable and a tool of any successful person or business. The point however, is that before you do anything, you have to get started. Anything that helps you get started is an asset.
If you have the opportunity to start something, don’t let the fact that you don’t know everything prevent you from trying. Very likely, the reason you’re even willing to make the attempt is because you’re “naive” enough to try. This instantly gives you a leg up on your competition. Sometimes knowing too much can be a liability, embrace your naiveté.
Tier descriptions
Web communications is not a role for IT or System Administration departments and are traditionally tools to support the goals of marketing or communications team requirements. IT or System Administration departments play a vital role in ensuring that the system resources required to host the web communication tools function properly and securely, and that the appropriate technical support is provide to an organization’s team members so that their day-day tasks are completed without interruption.
the Gaboink! network Tiered Professional services are geared towards organizations that have resources within an existing marketing or communications department or does not have a marketing or communications team in place.
Monitor and Maintain:
For marketing or communications teams that are functioning well, but still want someone to help out with prioritization, highlight dependencies, outline integration points, and chase down vendors, this is for you. A lot of teams only need a little help.
Actively Lead:
Our most “standard” offering, if your marketing or communications team is overwhelmed, or you do not have the appropriate resources staffed, we’ll actively lead a team of available resources to complete your project. We’ll gather requirements, outline dependencies, run sprints, outline key milestones and all the other good stuff you expect from a project manager.
Repair and Relaunch:
Our most involved offering. We’ll work with you to fix a broken project and set it on the right course. Projects in this category should never stay here for more than a month. When engaged in this tier, we report directly to the ceo or equivalent. Organizations in this classification are usually just getting started or efforts of online communications have been attempted without the appropriate staffed marketing or communications resources.
Contact Us if you would like to discuss how we can assist with a project or Web communication effort.